This was the set up for the Guess Who show, which aired on WAVE-TV. The young contestants would watch Fireman Bill draw a cartoon character and as soon as they could identify the character, the child would press the buzzer on their bike and the light would go on. They would then identify the character and accumulate points to win the prizes shown behind them.
A real person dressed up as Thorny the Monkey would pop out of the Thornbury's version of a "jack in the box". That's Fireman Bill with Uncle Ed Kallay who helped emcee the Guess Who show.
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